Product Knowledge

DESCRIPTION

A Business Development skill is an enterprise management capability, and all participants in this course will acquire Seven Major Competencies:

• Ability to develop business trendsetter ideas
• Ability to build market position for the business
• Ability to initiate, develop and close profitable sales
• Ability to explore and spot development potentials in existing accounts
• Ability to track individual contributors for the company’s commercial accomplishments
• Ability to write business proposals, present and negotiate them successfully
• Ability to lead teams within the organization to attain strategic and timely supports

OUTLINE

1. Business Development Executive Tools

• Trendsetter ideas
• Industry/Market knowledge
• Product knowledge
• Presentation skills
• Maintaining personal networks
• Customer intimacy
• Competitiveness spirit
• Knowledge of self
• Personal grooming

2. Business Development Executive Commercial Skills

• Business lead generation
• Analyzes opportunities
• Examines risks and potentials
• Coordinates marketing strategy and reports overall results
• Monitors competitive products and services
• Analyzes and relays customer actions and reactions
• Closes new business deals by coordinating requirements

3. Business Development Executive Sales Skills

• Initiates sales process
• Develops and manages relationships
• Discovers needs
• Neutralizes/Resolves objections
• Closes sales effectively
• Negotiates deals
• Retains Accounts
• Masters time
• Manages success

4. Bid Preparation and Tendering

• Prepares contract bids ; Skills in language of bids and tendering,  Drafts, revises and perfects, Bid layout and style
• Provides the unique selling points

5. Business Development Executive Leadership Skills

• Builds relationships,
• Resolves internal priorities

6. Business Development Executive Team Dynamics Skills

• Tracks team members contributions and their accomplishments
• Communication Skills ; Face-to-face, On the phone, In writing, Using positive words

7. Business Development Executive’s Ability to Focus

• The 80:20 Rule effects,
• Builds market position for company products and services,
• Disciplined focus

TRAINING  METHOD

Presentation

Discussion

Case Study

Evaluation

FACILITY

Training Kit

Handout

Certificate

Lunch + 2x Coffee Break

Souvenir

Pick up Participant (Yogyakarta)

Form Pre-Registrasi

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